How data can ensure growth during a turbulent market

How data can ensure growth during a turbulent market

Quantexa has offered advice as to how companies can achieve growth during this tough market. The secret is using all available data.

Consistent Growth Stock for 2023 | High Return Small Cap Stock Buy Now

Consistent Growth Stock for 2023 | High Return Small Cap Stock Buy Now

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How Big Data Controls Stock Markets

How Big Data Controls Stock Markets:
Big data and technology govern the markets like never before. Between stalactite data and scanning social media, investment firms now do whatever it takes to gain the upper hand over their competitors.

Today, more than $5.3 trillion dollars shuffles around stock markets a day, mostly by high-
frequency trading algorithms. And with that kind of money on the line, investors have literally trillions of reasons to try and gain a competitive advantage, and over the last decade, they’ve turned to big data. But in a modern surveillance state, there’s near-infinite amounts of data, so what information is even valuable and how do you make use of it.

Companies have turned to satellite surveillance and combing social media for any data that could help them predict the next market movement.

Companies like Orbital Insights and RS Metrics monitor more than a quarter-million retail locations, 3,300 shopping malls, 25,000 oil storage tanks, and several other fields like real estate, commodity markets, and commercial airports.

Some interesting examples of these companies using big data to determine market movements were in 2015 when Orbital observed a sharp decline in car traffic outside Chipotle restaurants and reported it to their clients before a rapid 40% plunge in the stock price. And when traders wanted to monitor what Elon Musky was up to, RS Metrics flew a plane over Tesla’s Fremont plant and informed clients of Tesla’s new general assembly structure, car manufacturing activity, and output production rates, three days prior to it becoming public knowledge.

Some clips provided by RS Metrics under Youtube’s Fair Use policy.

If you want to see learn more about how big data governs the markets, be sure to watch the video and if you like the content, don’t forget to subscribe to never miss an upload.

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Marketing planning in turbulent times

These are turbulent times. Shoppers face rising prices. Businesses face labour shortages and disruptions to supply. And interest rates are only just beginning to bite.

Don’t panic. This video shows how to tweak your marketing plans for the tough times ahead.